The light has been shed on Chinese entrepreneurs.
Some others talked about them all the time — speed and scale, name and fame. Yet it was always the same story: big names, big numbers and big dreams.
Is there something more? Instead of a name appearing in social media headlines, or someone’s story summed up in three lines, there must be something deeper, worth touching and digging.
That’s why I started writing this series. Thanks to my work at Google, I have been fortunate to meet these Chinese entrepreneurs. Not only to learn about their business, but more importantly, to absorb their vibes and wisdom. It can be over months of collaborative business projects, casual coffee catch-ups, or a long walk after intensive meetings. In every case I’ve got to know them beyond predictable story patterns.
Then I bring the cases together, presenting you this collection of Chinese entrepreneurs. They may come from a mainstream industry which you are familiar with, or an edgy one merely known by others. Yet you all had similar times where you were pondering over uncertainties along your business path. Which direction to go with the business? Or how to unlock potentials? or how to collaborate with the team to achieve high output performance?
These stories, being unique and universal at the same time, are brought to you as The Usual Entrepreneurs. It is not meant to exhaust every detail or chronicle all their business journeys. It is instead a tour of selected resonances at the right time with the right people. Rather than texts, it shall read more as conversations.
Conversations, long and short,
Figures, sharp and authentic.
Here and now, you will resonate with them at some point or another.
Just like I did.
With roots in China and footprints across Europe and Middle East, Hongyi has a passion for connecting people, business and culture together. Cross-border business is her career focus, while writing is always a side hustle she enjoys. In her new column The Usual Entrepreneurs, she hopes to connect Chinese entrepreneurs with global audience, presenting stories, insights or resonances that have been sought after.